Tuesday, 9/16/2025

09:37:19

My father used to tell me that everything was possible, as long as you believe. And this may be something that most of us have heard: just believe in yourself. I think it is one of the most common phrases people use to motivate people to follow their dreams. As a dreamer I have thought about the phrase a lot. What does it actually mean? What is believing in yourself? 

In the past 5 years, I’ve been on a journey to find out what this actually means. But before I could fully understand and comprehend the magnitude of actually believing in yourself — which is more than just saying it out loud -- I had to look deeper inside myself. Who am I? What do I stand for? And most importantly, how do I want to be remembered? 

Nice to meet you.

I'm Issey, in the past two years I've been developing my skills in the e-commerce, design and creative industry. With a handful of hard and soft skills, an iron discipline and the eagerness to learn, I'll be your go to, for the following services:

Brand Identity Design

Sales Funnel Optimization

Conversion Rate Optimization

Meta Media Buying

Direct-response ads

E-mail marketing

Front-end design

Shopify development

Company

Four Amsterdam

Period

2025











Services

Conversion rate optimization

Email marketing

Reporting & analytics

Company

Stone Island

Period

2023/2024















Services

Sales advising

Throughout my time at Four Amsterdam, I came to a clear realization: building a strong brand isn't just about performance or storytelling—it’s about the balance between both. I don’t want to choose between conversion and creativity. I want to combine them.



My goal is to create brand campaigns that are strategically sound, creatively sharp, and performance-aware. I want to help build brands that not only resonate with their audience through story, identity, and community—but also perform. Brands that grow sustainably, because their marketing is rooted in both meaning and measurable outcomes.



Fashion and lifestyle is where I see the most potential for this approach. It's where I’ve seen firsthand how strategy, branding and performance can align to create campaigns that drive culture as well as results. That’s the space I want to keep growing in—where long-term brand value and short-term performance live side by side.

Let's talk

Tuesday, 9/16/2025

09:37:19


Open to work




I partner with fashion, lifestyle, and culture-forward brands who want to grow without losing their soul. Whether you're launching a new concept, refining your identity, or scaling your paid performance, I bring a full-stack mindset that connects the dots between brand, creative, and conversion.


Conversion Rate Optimization

Brand Identity Design

Sales Funnel Optimization

Meta Media Buying

Direct-response ads

E-mail marketing

Front-end design

Shopify development

Nice to meet you
Why?

Throughout my journey, I came to a clear realization: building a strong brand isn't just about performance or storytelling—it’s about the balance between both. I don’t want to choose between conversion and creativity. I want to combine them.


My goal is to create brand campaigns that are strategically sound, creatively sharp, and performance-aware. I want to help build brands that not only resonate with their audience through story, identity, and community—but also perform. Brands that grow sustainably, because their marketing is rooted in both meaning and measurable outcomes.


Fashion and lifestyle is where I see the most potential for this approach. It's where I’ve seen firsthand how strategy, branding and performance can align to create campaigns that drive culture as well as results. That’s the space I want to keep growing in—where long-term brand value and short-term performance live side by side.

Company

Four Amsterdam

Services

Conversion rate optimization

Email marketing

Reporting & analytics

Period

2025


Latest work
Company

Stone Island

Services

Sales advising

Period

2023/2024

Get in touch for a strategy call
Talk to

Issey Kooijmans

Email

issey@digitalessence.io / Issey@flowsy.co

Telephone

+31 6 43003935

My time

09:37:19